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Red Roses pull in record TV viewings

The Red Roses parade to a third successive Six Nations Grand Slam has pulled in record-breaking TV viewings, in a huge boost for the Women’s game. 

Three of the Red Roses fixtures drew in over 1 million viewers. The title decider against France also saw a peak audience of 1.9 million viewers tune in to watch.

These figures contributed to an overall year-on-year growth of 30% for all their fixtures in the tournament compared with the last season.

Jon Mitchell’s team also drew in record stadium crowds too. 70,000 fans packing in for the Red Roses’ home games at both Ashton Gate and Twickenham.

To commemorate their sixth successive Six Nations title, each member of the Red Roses squad will now also be returning to their grassroots club to hold a training session, a Q’n’A and photo and signature opportunities too.

Speaking about the initiative, Alex Teasdale, Executive Director of Women’s Rugby, England Rugby, said: “The Red Roses are incredibly grateful for the support they have received from grassroots rugby clubs throughout their careers. These visits are a wonderful opportunity for them to give back to the community that has nurtured their talent and passion for the game.”

Red Roses captain, Marlie Packer, said: “The support we received throughout the Six Nations was amazing, and we want to repay the rugby community by visiting clubs and meeting all their members.”

“We are all so excited to return to our roots and give back to the clubs that laid the foundations for our careers.”

Participation within the grassroots game is also growing across England, with over 40,000 women and girls now registered with clubs up and down the country. The women’s game is growing rapidly too, and the RFU hope to get 100,000 women and girls registered by 2027.